data science – Page 2 – Chartbeat Resource Library

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Reading the Mobile Landscape

Posted on March 17, 2016March 21, 2016 By Katie Stuart

A data science look at current challenges and opportunities in the mobile landscape.

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How Long Does it Take to Get Accurate A/B Test Results?

Posted on March 16, 2016March 21, 2016 By Andy Chen

A look at conducting A/B tests, and what testing can tell you about your audience.

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Getting There

Posted on March 16, 2016March 21, 2016 By Katie Stuart

A data science look at headlines, dark social, scroll depth, and worldwide insights.

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You’ll Never Guess How Chartbeat’s Data Scientists Came Up With the Single Greatest Headline

Posted on March 16, 2016March 21, 2016 By Chris Breaux

The truth behind common headline testing myths, tips, and tricks.

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Using Engaged Time to Understand Your Audience

Posted on March 16, 2016April 5, 2016 By Josh Schwartz

It’s not enough to get someone to click. We have to get them to read, and keep reading.

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Matters of Time

Posted on March 15, 2016March 21, 2016 By Katie Stuart

A data science investigation of viewability, Twitter referrals, and video viewers.

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New Frontiers

Posted on March 15, 2016March 21, 2016 By Katie Stuart

A data science deep dive that looks into ads and how content is consumed.