Posted in attention web, data science, gatedreportLeave a comment Reading the Mobile Landscape Posted on March 17, 2016March 21, 2016 By Katie Stuart A data science look at current challenges and opportunities in the mobile landscape.
Posted in attention web, data science, metricsarticleLeave a comment How Long Does it Take to Get Accurate A/B Test Results? Posted on March 16, 2016March 21, 2016 By Andy Chen A look at conducting A/B tests, and what testing can tell you about your audience.
Posted in attention web, audience insights, gated, metricsguideLeave a comment How to Use Headline Testing to Hook & Hold Readers Posted on March 16, 2016March 21, 2016 By Katie Stuart Insider guide to conducting successful headline tests and building long-term strategies.
Posted in attention web, data science, gatedreportLeave a comment Getting There Posted on March 16, 2016March 21, 2016 By Katie Stuart A data science look at headlines, dark social, scroll depth, and worldwide insights.
Posted in attention web, audience insights, in the industryinfographicLeave a comment Insights from Around the World Posted on March 16, 2016March 21, 2016 By Katie Stuart A look at how visitors from across the world give their attention online.
Posted in attention web, data science, metricsarticleLeave a comment Using Engaged Time to Understand Your Audience Posted on March 16, 2016April 5, 2016 By Josh Schwartz It’s not enough to get someone to click. We have to get them to read, and keep reading.
Posted in attention web, audience insightsarticleLeave a comment Engagement and Viewability Posted on March 15, 2016March 21, 2016 By Josh Schwartz Why quality content makes good business sense.
Posted in attention web, audience insights, in the industryarticleLeave a comment A Data Story with Apartment Therapy Posted on March 15, 2016April 5, 2016 By Lauryn Bennett How Apartment Therapy uses analytics to gain knowledge and make data-driven decisions.
Posted in attention web, data science, gatedreportLeave a comment Matters of Time Posted on March 15, 2016March 21, 2016 By Katie Stuart A data science investigation of viewability, Twitter referrals, and video viewers.
Posted in attention web, data science, gatedreportLeave a comment New Frontiers Posted on March 15, 2016March 21, 2016 By Katie Stuart A data science deep dive that looks into ads and how content is consumed.